Maison Cupcake in Paris: lusting after Ladurée


Maison Cupcake in Paris Part One

Is it Easter already? Twelve months have passed yet it feels like yesterday my husband and I escaped by ourselves for a holiday weekend in Paris by Eurostar.

As I was preoccupied with a tight deadline for the first photo shoot of the book I never got around to blogging about our brief sojourn but a recent Paris post by I Heart Cupcakes and subsequent exchange with one of my earliest Twitter friends @annecupcake convinced me that one year on was an ideal time to share the pictures I’d already prepared for posts but never published.

This is the first of a series of three posts that I will publish over Easter weekend. The other two aren’t directly cake related but reflect two other aspects of my first trip actually staying in Paris for over twelve years.

Laduree-Paris-Champs-Elysees Laduree-Paris-St-Germain-de-Pres

Ladurée may well have a branch in London’s Piccadilly but it was the branches in Paris I wanted to see. Initially we passed the chaotically busy branch on the Champs Elysées but didn’t go inside.


Ladurée St Germain de Près

The Ladurée in St Germain de Près was the highlight of our weekend. Now sadly I could not take pictures inside – oh how I craved to show you the pastries and desserts on display in this picture close up – so instead I bring you a nose-pressed-up-against-glass view instead.


I’m often hearing how the French buy in their desserts from patisseries rather than make their own and seeing the confections above it’s easy to see why. Worthy of any Daring Bakers’ challenge, I was bewildered by the showmanship in these cakes. I especially liked the strawberry tart (above bottom left) with joconde imprimé collar and decoration of raspberries and a macaron.


Ladurée Macarons

These splendid pyramides des macarons also caught my attention! I keep meaning to present some macarons at home on a cone like this but haven’t got around to it yet. (It looks like someone took a bite out of the orange one above when dressing the window – who can blame them?!)


Ladurée Gifts

Inside Ladurée we sadly didn’t have time left to experience the tearoom but we were able to enjoy the impressive gift shop laden with toiletries, candles and stationery.

If you don’t feel you can spare the calories on a religieuse, why not burn a scented wax version of one instead?


The stationery was especially fun – macaron topped pens, Ladurée post-it notes and key fobs all beautifully detailed with their signature bakes and desserts.

I was sorely tempted to buy the macaron topped pen however the price put me off (around £40 if I recall correctly) and opted instead for a far more reasonable Ladurée macaron print PVC tote bag that some of you in real life may have seen me with since!

This was on our final morning in Paris and I brought home two boxes of macarons for my mother (looking after Ted) and ourselves.

Maison Cupcake in Paris, Part 2: La Coupole and La Rotonde: The Paris of Simone de Beauvoir

Maison Cupcake in Paris, Part 3: The Paris of Amelie Poulain



  1. says

    Oh isn’t Paris heavenly? The stationary is now available in the UK, I saw some in Bentalls in Kingston, like you I was very temped but rather shocked at the price.
    The great thing about the French buying their cakes and puddings is that they are impressed by even the simplest British baking. I’m baking Soda bread and cupcakes (for pud) when we have French guests for dinner and they are all amazed! Happy Easter Jude x

    • Sarah, Maison Cupcake says

      Ooh is it? I didn’t know you could get it here. I hope they don’t sell my bag or everyone will have one! 😉

  2. says

    I love Paris! Such a wonderful city and so much inspiration all around for beautiful cakes! Looking forward to readinf about the rest of your adventure. Happy Easter x

    • Sarah, Maison Cupcake says

      The cakes are gorgeous aren’t they? I hope I don’t have to wait another 12 years to go! Happy Easter to you too x

    • Sarah, Maison Cupcake says

      Thanks! Happy Easter to you too. I foresee a Paris field trip being planned!!

    • Sarah, Maison Cupcake says

      I didn’t know there was one there? I only know of the Burlington Arcade one in London. Happy Easter to you too Solange!

  3. says

    Oooh, I’m so jealous! I absolutely LOVE Paris, and Laduree is always on the top of my list. I go to at least 1 to 2 locations each time I’m there (and I always sneak a few pictures in to remember my visit by!). I’ve been on the lookout for the pastry themed stationary, but haven’t found them here in London yet. I thought they may have been limited edition, but I will make a note right now to look for them on my next trip (most likely August!). Thanks for sharing!

    • Sarah, Maison Cupcake says

      I didn’t, although to be honest I was very slack with my advance research and didn’t explore much further than Maison Larnicol, Laduree and Pierre Herme – I need another trip!

  4. says

    I love Paris but haven’t been for a year or so. How fabulous to take in Laduree whilst you were there. The Glam Teens recently bought me the wonderful savoury cook book, its so beautiful in its pink box wrapped in tissue. Luxuriously bound in suedette, I haven’t yet used it in the kitchen. Your wonderful photos refect the same very special qualities. I’d love to see the shop in ‘real life’. GG

  5. says

    It all looks so lovely – I can’t believe we didn’t make it to Laduree in Paris, but we have been to three of the branches here! I hear the one in Cornhill has lots of stationery so I’m heading there this week to check out the Hello Kitty range!
    I want to go back to Paris asap – such a lovely city. Definitely in my top three places to visit
    Thanks for the mention as well!

    • Sarah, Maison Cupcake says

      I am chomping at the bit to go back! Hoping it won’t be another 12 years!

  6. says

    Aaaah, Paris…. Looks like you had a lovely time and I am heartened to see I am not the only one who takes ages to get stuff from draft to blog sometimes! I have only ever been to Laduree here in London – I must say that I am still a Pierre Herme fan. I booked a hotel once largely based on its proximity to the PH store!! ;o)

    • Sarah, Maison Cupcake says

      That sounds entirely sensible to me! I think Pierre Herme has the edge with flavours though I prefer the look of Laduree.