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Home » The France Show at Earls Court

The France Show at Earls Court

January 11, 2010 by Sarah / Maison Cupcake

Before you read this post, be warned that Blogger is double spacing my paragraphs and it’s driving me nuts.



Something about this month’s Mactweets macarons was to be new. “Maybe drying out fruit to create a new flavour/colour powder, try Italian meringue, try new flavour combos, try getting feet if you’ve never done that before… or use your macs to create a new dessert. Out with the old, in with the new!”



Feet would be new for me.  Six attempts at macarons last month resulted in nearly 200 shells out of which a mere TWO had feet. Feet, if you are new to macarons or else have been living under a rock, are the frilly crinkly bits around the edge of the mac.

I had also been hoarding the dried raspberries and strawberries out of a box of Special K Red Berries especially to grind up for macarons.  Given that it was my final batch which had the two feet last month I started this month’s Mactweets with heady optimism.  My first batch featured said ground up strawberries.  Fail. No feet.


I have been tweeting like mad with Pam The Cooking Ninja, Jamie at Life’s a Feast and Deeba from Passionate About Baking all about macarons.  I exchanged direct messages with Mowie from Mowielicious.  My next batches were coloured pink (for Mowie) and then orange.  I did a batch with 50/50 split almonds and pecans.  Anything to recreate that first batch back in September that actually had feet.  See here, I can prove it.


Out of six further batches this month, the first two looked as if they were creeping towards having feet.  I even got half a dozen shells with feet on the third batch but the domes were flat and cracked.

I have experimented with different oven shelves, different temperatures, different lengths of time for ageing my whites, different lengths of time for drying out the piped shells.  But why why why, when I got feet on my first ever attempt, do I not get feet ever since? Apart from a few paltry toes peeping out.

In the midst of this I even seem to have acquired a reputation as someone to consult about macarons!  Which is quite ridiculous when you read what I’m about to say next.

It dawned on me. I had been following American recipes that called for “powdered sugar”. Now I know that “confectioner’s sugar” is icing sugar and that “superfine sugar” is caster sugar.  I thought powdered sugar was another name for caster sugar.  Oh dear. Seems I got it the wrong way round.

Uh-ah. As the scoreboard on Family Fortunes says.  I have run out of days to age my egg whites and bake and photograph my hopefully foot-filled macs using icing sugar.  With a heavy heart starting each Mac baking session I certainly need a break. I’ve decided I don’t even like them that much but feel sure this will be reversed if I achieve that Holy Grail, the macaron with feet. Fingers crossed for success next month.



Now for my second “disaster” of the week.  The France Show…


Yesterday we braved the bad weather to travel across London to The France Show at Earl’s Court.  We had previously enjoyed a long running show called Vive La France which ran every January at a larger exhibition hall, Olympia, just down the road. Here are my husband and Ted posing near the entrance before we knew what a lead balloon the show was.


We had come expecting an experience that felt like a little trip to France. There would be shopping, French food to try, wine tasting, exclusive offers, seminars and a property fair.




We also knew to expect fun competitions such as “guess the number of corks in the Renault Megane”, autograph signings by Jean Christophe Novelli (who appears to be a permanent fixture at these events), some whacky stalls selling stuff that has nothing to do with the subject of the show i.e. massaging chairs and French stall holders who look like they’ve stepped out of a Marcel Pagnol novel.

People had come to find their dream holiday home, play petanque, eat some good food from Mon Plaisir Restaurant and watch entertainment such as the Can Can girls.


The reality sadly… was that the place was empty.  Fair enough this picture was taken at 3pm but some of the stall holders had not made it from France and many people had not visited due to the bad weather. It really showed.


Restaurants and eating areas which would normally be mobbed were empty.  Stall holders sat twiddling their thumbs looking bored. The “Chocolate Extravanganza” which was to have taken place twice on Saturday was cancelled.


In some ways it was quite nice to wander around without the pressure of crowds but there was seriously no atmosphere. There were hardly any food stalls and big companies such as Ryanair and Eurotunnel who would normally have great offers on were simply not there.  Earls Court 2 is a much smaller venue than the previous show would have occupied at Olympia.  Furthermore, the property show would previously have been on it’s own floor. I would estimate that this show was at least one third of the size of Vive La France.


I hunted high and low for one of these promotional Bonne Maman bags but they seemed to have all gone. Quite how I’m not sure as there certainly were not many people there to have claimed them. I had hoped there was a Bonne Maman stall somewhere selling biscuits and jam but could not find one.


What did see was a huge piece of cheese, lots of nougat, a weird board game apparently to encourage people to visit Marseilles and some hideous clothes.




I tweeted @thefranceshow on Twitter to say how disappointed I was.  They said my comments were noted and apologised that some stall holders had not been able to come due to bad weather. Despite this, I think that the main problem is that the show has been a victim of the financial climate, massively scaled down and evidently unable to attract big exhibitors who previously would have been there. And the situation with the weather made what was already a weaker show much worse.  The ten pound admission charge was nothing short of criminal in the circumstances and it will put me off shows held in smaller venues in future.





Nevermind.  Teddy enjoyed it and we got out of the house instead of having cabin fever in the bad weather. Oh and we ate a really good curry at Masala Zone too.

Next time I have cheerier news with two successes to tell you about.  Watch this space.


Filed Under: Oui Love France, Travel Tagged With: France, Macarons

About Sarah / Maison Cupcake

Sarah has published recipes on Maison Cupcake since 2009 and lives in London.
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Comments

  1. Deeba PAB says

    January 11, 2010 at 3:06 am

    {HUGS} to you my dear Sarah…I SALUT your sporty spirit to try and try again. Heaven knows how many more failures I have on the way, but now I do 1 egg white batches, and make loads of Bavarian cream for cake fillings. Egg whites just happen to collect. I was fortunate to find feet this time, but Jamie had a flop too. These are the finickiest creatures of them all. I can say from experience, you will suddenly find them again! Don't be hard on yourself sweets! I love what you made…
    What a bummer the show was. Pity!! Teddy does look happy though. I can well imagine; no crowds to battle from his little point of view!

  2. Aparna says

    January 11, 2010 at 3:08 am

    I've made macs so many times now but only succeeded once! But I console myself that the original macs were like yours (and mine) flat, feetless and cracked!

  3. Jamie says

    January 11, 2010 at 8:45 am

    Sarah, I really think that this is the month for mac-failures, I really do. And weirdly enough, my first 3 attempts in Sept-Oct-Nov gave me perfect macs then they've been going downhill since. I have been aging more egg whites and will have one final go again as husband is out of town. So sorry for yours although they aren't as bad as you make them out to be!

    And POOH on those bad Frenchies and they should've given you back your 10£! A disappointment like that is truly a disappointment when not only you made the trip to go but your expectations were so high. And how dare they cancel the "Chocolate Extravaganza"??? Oh Sarah at least you have adorable, smiling men!

    And thanks for sharing the macs for Mactweets! That shows MacSpirit!

  4. Happy cook says

    January 11, 2010 at 9:00 am

    Last week I tried thrice Mac znd each time it had treas as they were a disaster. I dont know i will try them again this week.
    I didn't fill mine as they didn't even had a teeny weeny feet.

  5. MaryMoh says

    January 11, 2010 at 9:15 am

    I marvel everyone who make macaroons. It's a big challenge to me. I've been telling myself that I'm going to try this year. They look so tempting. Well done for such determined spirit, Sarah!

  6. MeetaK says

    January 11, 2010 at 9:24 am

    you are a great sport sarah. kudos! sorry to hear the macs did not turn out well. who would have thought the issue lies with a simple translation problem!! oh sarha! hugs!

  7. bakelady59 says

    January 11, 2010 at 10:01 am

    Sorry to hear about the Macs, but they do look better than you think. I've only tried them once and they seemed quite different to what I expected, but were nice and edible. Shame also about the French Show, but this bad weather has a lot to answer for, doesn't it.

  8. George@CulinaryTravels says

    January 11, 2010 at 10:06 am

    Sarah the macs look great to me.

    Shame about the France show though.

  9. The Cooking Ninja says

    January 11, 2010 at 10:20 am

    *hugs* Sending Mac FEET dust to you, Sarah!
    Bravo for the mac spirit!

    Ted is so cute! Looks like your little guy had a wonderful time all the same. 🙂

  10. Heavenly Housewife says

    January 11, 2010 at 10:35 am

    I couldn't possibly relate to this post more. My attempt number 12 didn't work. I was so freakin sure of myself, I really thought I had it this time. NO! At this point, because of the weather conditions and limited transportation 😛 I'm not going to be able to make another batch on time. I am thinking after all this i am going to try the italian macararoon making method. I hope i would have more success then.
    Hey, cute little feet, by the way.
    *Kisses* HH

  11. faithy, the baker says

    January 11, 2010 at 10:47 am

    I'm so sorry to hear about your macs but i do admire your steadfast attitude to keep trying! I'm sure you'll get feet soon!

  12. Donald says

    January 11, 2010 at 2:19 pm

    Congratulations for not giving up! As a European in the US I know that different names and measuring tools can be confusing. Looking forward to following your next attempt! Reading about Earl's Court makes me nostalgic. Lived in London for 9 years. Best of luck. If you ever want to read instead of baking, come visit my blog. Thanks!

    Maryse (using hubby's Google accnt)

  13. Barbara Bakes says

    January 11, 2010 at 3:10 pm

    A few platry toes cracked me up. Sorry no feet! But the one with a bite out of it looks pretty tasty to me!

  14. deer baby says

    January 11, 2010 at 9:11 pm

    I have never even attempted to make macaroons so hats off to you! I buy them from a patisserie in Brighton – mainly because I love their colours so much. I also love those Lauderee (spelling?) ones but they cost an arm and a leg don't they? Your family must be having fun eating the attempts.
    Shame about the France show. What a rip off.

  15. Kitchen Butterfly says

    January 11, 2010 at 10:36 pm

    Hi dear…..you tried and now you know that its icing sugar…..you'll be able to attack it!!!!!!!!!! What a shame about the show!!!!! Anyhow, Ted had fun, that's important. LOL. |I need to send you an email!

  16. Mamatkamal says

    January 11, 2010 at 10:37 pm

    Sorry about your macarons sweet heart, but I would love to eat those pink ones with chocolate and cream. What a lovely colour! I am sure they are very tasty! Don't worry about feet darling, I'm sure next time, you'll conquer them.

    Shame about the France show

  17. ginandcrumpets says

    January 11, 2010 at 11:05 pm

    You have opened my eyes to an entire baking culture I never knew existed. I've not tried to make French macaroons; I stick to squidgy British ones that look a bit of a mess and that's OK because they're British and looking a bit of a mess is what we do. I'm now going to have to read up more about macaroon feet!

  18. cookbookapprentice says

    January 11, 2010 at 11:12 pm

    Oh I'm so sorry, I know just how you feel. It seems the word of the day for me today is curdle. Both my rice pudding and whipped cream (a first try at both) went that way. I've never tried making macarons but see a lot written about them on blogs. You're getting the experience under your belt that is sure to make you a macaron queen in no time. Sorry the show was a disappointment, it sounds like you were really looking forward to it.

  19. Sarah, Maison Cupcake says

    January 11, 2010 at 11:46 pm

    Wow I can't believe how many comments I've had in one day! I haven't been able to respond during the day so here are a few replies:
    @deeba I'm going to try 1 egg batches next time
    @jamie Yes I think there are 2-3 Maison Cupcake Recruits to Mactweets!
    @heavenlyh – I need sugar thermometer before I do Italian Job
    @deerbaby – I need to check out the Laduree concession in Harrods, I keep hearing about it
    @ginandcrumpets Ha ha, it will be become and obsession!
    @cookbookapprentice Oh dear, curdled rice pudding sounds unfortunate. I can but dream of being Macaron Queen!

  20. Mowie @ Mowielicious says

    January 12, 2010 at 2:04 pm

    Keep trying Sarah, you'll have stunning macs again very soon, I'm sure of it! You can always call me for extra support if you need it next time! Happy to help xxx

  21. Rambling Tart says

    January 13, 2010 at 12:36 am

    I think you're very brave to keep trying and trying and trying! 🙂 Way to go, Sarah! Sorry the show was such a disappointment, but very glad you got to get out with your family. 🙂

  22. Chez Us says

    January 13, 2010 at 3:24 am

    Keep trying – the feet will be dancing across your baking pans in no time! I love the shade of pink, came out beautiful!

  23. Nicisme says

    January 14, 2010 at 6:08 pm

    Sorry to hear about the macs again, you must be spending a fortune on eggs! I had to laugh when I read about the sugar!

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Sarah has published recipes on Maison Cupcake since 2009 and lives in London.
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