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You are here: Home / Branded Content / A Pizzeria Made From Ice

A Pizzeria Made From Ice

April 29, 2015 by Sarah Trivuncic 12 Comments

This site content is free. When you purchase via referral links on our posts, including those to Amazon, we earn affiliate commission, at no extra cost to yourself. Thanks for reading and please share posts you find useful!

You’ve probably heard of ice hotels but did you ever see an ice pizzeria? 

Dr Oetker Ristorante Ice Pizzeria freshnessfrozen

For one day only a pizzeria made out of four tonnes of ice opened outside a London railway station and you too can see how it was done.

The short video below shows sculptors working through the night to craft an ice pizzeria from 34 huge blocks of ice, using 3,400 litres of water. The final creation contained 28 real glass bottles, wine glasses, picture frames and all the essential ingredients of classic pizzas suspended in its frozen walls. The Dr. Oetker Ristorante pizzeria was created to highlight the freshness of frozen food.

Freezing food pauses fine ingredients at the peak of perfection and suspends them there until the moment you’re ready to enjoy them. The freshness is really frozen in time.

With a mix of home made batch cooked dishes and frozen pre-made items, the domestic home freezer can be your very own time machine. The temperature at which things are stored speeds up or slows down the deterioration of foods. At minus 18c, time is virtually truly frozen…. and saved when you defrost and cook things later!

Here are are few recommendations for family meals to keep in the freezer:

Chicken casserole with cous cous and olives

Toad in the hole with bratwurst and Bramley apples

Mediterranean mini lasagnes with olives

Slow cooked tomato sauce

Staple ingredients such as peas, corn,

Ready made quick dishes such as Dr Oetker Ristorante pizza


Watch how UK ice sculptors Glacial Art built this frozen pizzeria in this cool (sorry, couldn’t resist the pun!) timelapse video.

Each block of ice took five days to ‘grow’ to full size, with the ice forming over the suspended ingredients so the ice experts were only able to produce eight blocks in one run. The vegetables are arranged in patterns similar to wallpaper.

The team of ice-experts spent a whole night building the amazing frozen pizzeria – and witnessed the impact of their endeavours when morning commuters stared in surprise as they arrived at Liverpool Street station in their thousands during the morning rush hour. Visitors were treated to samples of Dr Oetker Ristorante pizza.

Do you use your freezer as a time machine?

For further freezer tips read my post on how to do a freezer audit

Post sponsored by Dr Oetker Ristorante as part of their #FreshnessFrozen campaign. Search on the hashtag on Twitter or visit the Dr Oetker Ristorante UK Facebook page to keep up with the campaign.

This site content is free. When you purchase via referral links on our posts, including those to Amazon, we earn affiliate commission, at no extra cost to yourself. Thanks for reading and please share posts you find useful!
Filed Under: Branded Content

About Sarah Trivuncic

Sarah Trivuncic has published recipes, restaurant and travel reviews on Maison Cupcake since 2009. She lives in Walthamstow, East London with her husband and teenager.
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Comments

  1. Ren Behan says

    April 30, 2015 at 12:15 pm

    My goodness – so, so pretty and quite unusual!

    Reply
  2. Laura@howtocookgoodfood says

    May 1, 2015 at 9:31 am

    I love this, bet it wowed the commuters!

    Reply
  3. Camilla @FabFood4All says

    May 1, 2015 at 9:52 am

    Wow that really is cool:-)

    Reply
  4. Claire @foodiequine says

    May 1, 2015 at 5:48 pm

    That is really stunning! I love to see the creative use of food in art. I couldn’t be without my freezer. Its an absolute essential.

    Reply
    • Sarah, Maison Cupcake says

      May 14, 2015 at 9:46 am

      I love my freezer. Wish I had a bigger one.

      Reply
  5. Janice says

    May 2, 2015 at 7:26 pm

    Such an amazing feat of sculpture. I’d have loved to have seen this.

    Reply
  6. Nayna Kanabar (@citrusspiceuk) says

    May 2, 2015 at 9:30 pm

    I am amazed at this , it must have been a really pretty sight.

    Reply
    • Sarah, Maison Cupcake says

      May 14, 2015 at 9:46 am

      Yes, especially how they did the patterns in the ice. Must have been very cold to work on it too! I don’t think I’d want to be an ice artist brrrrr!

      Reply
  7. Munchies and Munchkins says

    May 4, 2015 at 9:48 pm

    What a brilliant example of PR. I’d love to have seen this. X

    Reply
    • Sarah, Maison Cupcake says

      May 14, 2015 at 9:45 am

      Oh I think if you pass through a mainline station in London at commuter time there are all sorts of wheezes to get your attention!! Eventually you’d start ignoring them!

      Reply
  8. ManjiriK says

    May 6, 2015 at 11:04 am

    A fabulous idea to show how freezing actually works, brilliant work by the bright minds behind Dr. Oetkar ! Would have loved to see this live!

    Reply
    • Sarah, Maison Cupcake says

      May 14, 2015 at 9:43 am

      Yes, I do wonder whether there was a puddle of water by the end of the day!!

      Reply

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